WEBSITE ONLY: Denver Zoo Toyota Elephant Passage from Cactus on Vimeo.

WEBSITE ONLY: Denver-Zoo-Toyota-Elephant-Passage-Launch-Radio from Cactus on Vimeo.

Denver Zoo /

Toyota Elephant Passage Launch

The Toyota Elephant Passage is an impressive 10-acre, $50 million expansion of the Denver Zoo, featuring a variety of Asian species. To launch the addition, we created a campaign that captured the magic and grandeur of Asia and the new exhibit. The result was a hugely successful opening summer (and probably a few cancelled flights to Bangladesh).