6 Media Myths That Are Wasting Your Brand’s Budget

Name: Cactus
Address: 2128 15th Street, Denver, CO, 80202, US
Telephone: +1 (303) 455-7545

Chris Shewmake, our VP of Media and Digital, was featured in Ad Age for his piece “6 media myths that are wasting your brand’s budget.” In the article, he talks about the close connection between creative and media and the most common ways media is misunderstood. Give it a read for some sharp insights on how brands can think differently about their strategy.