In 1990, Joe Conrad founded Cactus with a vision to create an advertising agency that helps companies and organizations grow and prosper by delivering “sharp ideas that hold water.” In 2003, Norm Shearer joined Cactus as creative director and, in 2007, Norm Shearer became a partner in the firm. Joe Conrad and Norm Shearer jointly own 100 percent of the business and together they bring the perfect balance of strategy and creative to each of our accounts. And while a lot has changed at Cactus over the last 23 years, Joe Conrad’s leadership and vision remain intact.
Joe and Norm are supported by an executive leadership team comprised of senior staff with tenured experience at the agency ranging from nine to 16 years. From planning to evaluation, and through all of the important steps in between, the entire leadership team is intimately involved in the agency’s day-to-day operations on behalf of its clients.